Yazıda ortaklık diyor linkte... Tamamen satmamış mı acabaki?
Ruhunu şeytana satmak lafı aklıma geldi bunu okuyunca ki fragrantica.com'da da bu yorumu yapan olmuş.. Estee Lauder 'i iyi tanımam ama çok kazanmak için kalitesiz ürünü pahalı satmak kimi zaman hoşuma gitmiyor..
By Kilian zaten çok kazanıyordu, satması saçma geliyor. Hayırlısı :) :cool:
Yazının orjinali : ''
According to
BUSINESS WIRE,
The Estée Lauder Companies Inc. has announced the acquisition of the prestigious French perfume house
By Kilian, which was founded in 2007 by Kilian Hennessy. Kilian himself, as well as his co-workers of the By Kilian brand, will continue to develop the brand with the support of EL.
Estee Lauder started to build a strong portfolio of prestige perfume brands with the aquisition of Tom Ford. Recently, Le Labo and Editions de Parfums Frédéric Malle have also come under EL control. Now, Kilian Hennessy - the grandson of the founder of The LVMH Group - sold his brand to EL, although everyone was always hinting at the big support of LVMH behind By Kilian.
Since 2007, By Kilian has expanded their products to home fragrances, accessories and even perfumed jewelry.
“By Kilian is a perfect complement to our portfolio of prestige fragrances,” said Fabrizio Freda, President and Chief Executive Officer of The Estée Lauder Companies Inc. “Kilian has built a beautiful and sumptuous brand that elevates the art of perfume creation with elegance and uncompromising luxury. This acquisition gives our company a strategic opportunity to continue to build upon our leadership in ultra-luxury fragrances. We are very excited to work closely with Kilian and the entire By Kilian team to continue building on the brand’s terrific success.”
“I could not imagine a better home for my brand,” said By Kilian founder and CEO Kilian Hennessy. “The Estée Lauder Companies not only understands the philosophy behind By Kilian – which is to bring perfumery back to the level of luxury that it enjoyed in the early 20th century – but also has the resources and support to help By Kilian continue to strategically grow by category, region and distribution. The Company has an incredible track record of nurturing entrepreneurial brands, and I’m thrilled to be partnering with them.”
Estée Lauder, Aramis, Clinique, Prescriptives, Lab Series, Origins, Tommy Hilfiger, M·A·C, Kiton, La Mer, Bobbi Brown, Donna Karan New York, DKNY, Aveda, Jo Malone London, Bumble and bumble, Michael Kors, Darphin, Tom Ford, Smashbox, Ermenegildo Zegna, AERIN, Marni, Tory Burch, RODIN olio lusso, Le Labo, Editions de Parfums Frédéric Malle, GLAMGLOW and, finally,
By Kilian.
Source: BUSINESS WIRE
